The press talked about Principe, the new Arte Brotto collection designed by Marco Piva.

The launching event of the Principe furniture collection and of the Elementa wood flooring collection (branded Foglie d’Oro) took place at the Hotel Excelsior Gallia in Milan on 29 March 2022. It was addressed to the specialised press and aroused the interest of the many journalists and insiders present already during and immediately after the talk with which architect Piva, Luisa Brotto (CEO Arte Brotto) and Fabio Brotto (CEO Foglie d’Oro) presented the new products.

That interest and appreciation for furniture and complements capable of expressing a fine synthesis of design, quality of materials, comfort and attention to environmental sustainability – first and foremost, in terms of product durability – immediately turned into several articles in trade publications, newsagents’ issues as well as online portals.

Here what they said about Principe:

«With the Principe collection by Arte Brotto, Marco Piva generates an experience of beauty and comfort, starting from creative intuitions that become a sign and synthesis of matter and form. A completeness and perfection that are the very opposite of a closed code, but elements of a syntax with which to build ever-changing atmospheres.»

DDN (print edition)

«The great variety of finishes makes it possible to create customised environments according to the taste of the client and the creativity of the interior designer.»

Read more about Fill Your Home With Love

«The collaboration between Marco Piva and Arte Brotto is the concrete image of two Italian excellences appreciated worldwide, which together give life to a collection – Principe – that gives new centrality to elegance as an aesthetic and functional value»

Read more on Platform

«The Principe collection plays with matter, emotion and geometry: a wide selection of furniture and furnishing accessories for the living and sleeping area, where Walnut wood meets leather and fabrics, metal elements and inserts, the transparencies of crystal.»

Read more on Design&Contract

«The Principe collection offers a wide selection of furniture and furnishing accessories for the living and sleeping area, providing the interior designer and the end customer with pieces of extraordinary workmanship.»

Read more on ioArch

«Principe presents very soft and linear forms that, while changing in scale, recall the balances and relationships of architecture.»

Read more on Hoteldomani.it

«The Brotto family has decided to be daring, in a sector already packed with offerings. Only a complete, detailed set like the one envisioned by Piva could mount an assault on the market, both in Italy and abroad.»

Read more about IFDM